What about disclosure on social media like Instagram or YouTube?

Social media requires clear disclosure too. On Instagram, use #ad or #sponsored at the beginning of captions. On YouTube, include verbal disclosure in the video AND written disclosure in the description. Platform features like 'Paid Partnership' tags are helpful but may not be sufficient alone.

Affiliate Disclosure Generator - FTC Compliant Template

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Frequently Asked Questions

An affiliate disclosure is a statement informing readers that you may earn commissions from products or services you recommend. The FTC requires it whenever you have a material connection with a brand or receive compensation. Without proper disclosure, you risk FTC fines up to $43,792 per violation.

FTC compliance means your disclosure is clear, conspicuous, and placed where readers will notice it before clicking affiliate links. It must use plain language that average consumers understand, not legal jargon or vague terms like 'affiliate partner.'

Place disclosures near affiliate links, at the beginning of blog posts with affiliate links, in social media captions (not just image text), and have a full disclosure page linked in your footer. The FTC requires disclosure BEFORE the purchase decision, not buried in fine print.

Yes, absolutely. Amazon requires participants to include a clear disclosure on any page where Associates links appear. Amazon's Operating Agreement specifically requires language like 'As an Amazon Associate I earn from qualifying purchases' or similar.

No. The FTC requires you to disclose the nature of the relationship. Explain that you may earn commissions from purchases. Vague terms like 'affiliate links' don't clearly communicate to average consumers that you receive money from their purchases.

Yes. Any material connection requires disclosure, including free products, sponsored posts, or compensation of any kind. You must disclose even if you weren't required to write a positive review. The FTC considers free products valuable consideration.

It should clearly state the relationship and compensation type. Good: 'I earn a commission if you buy through my links.' Bad: 'This post contains affiliate links.' The disclosure should help readers understand your potential bias and make informed decisions.

A full disclosure page provides comprehensive details about all your affiliate relationships and policies. Inline disclosures are short statements placed directly near affiliate links or sponsored content. You need both: inline for immediate clarity and a full page for transparency.

Yes. The FTC can fine you, require you to pay back earnings, or issue cease and desist orders. Influencers and bloggers have faced enforcement actions. Additionally, affiliate programs like Amazon Associates can terminate your account for non-compliance with disclosure requirements.

Affiliate Disclosure Generator - FTC Compliant Template

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